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Creator Monetization

Building a Membership Community

Turn Your Audience Into a Membership That Pays You Every Month

12 lessons4 modules9h 35m durationbeginner level

Instructor: StretchLearn Faculty

About this course

Learn how to design and run a recurring-revenue membership community on Circle or Mighty Networks instead of a one-off course or audience. You will pick a platform, price and structure tiers, build an onboarding flow that activates members in the first 14 days, and run the rituals and content cadence that hold retention. The course ends with the retention math, churn-fighting playbook, and the levers that grow MRR predictably month over month.

Curriculum

Module 1: Foundations: Why Memberships Beat One-Off Sales3 lessons
Module 2: Designing Tiers, Pricing, and the Value Ladder3 lessons
  • Tier Architecture: One Tier, Two, or Three🔒45m
  • Setting the Price: Anchors, Annual, and Founding Rates🔒50m
  • Modeling the Numbers: MRR, Churn, and LTV🔒50m
Module 3: Onboarding and Member Activation3 lessons
  • The First 14 Days Decide Retention🔒45m
  • Building the Welcome Sequence and Start-Here Path🔒50m
  • Seeding Engagement So New Members Stick🔒45m
Module 4: Retention, Engagement Rituals, and Growth3 lessons
  • The Weekly Cadence That Sustains Engagement🔒50m
  • Fighting Churn: Deflection and Win-Back🔒50m
  • Growing MRR: Acquisition, Referrals, and Expansion🔒50m
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