Paid & Organic Social
Instagram Organic Growth
Grow on Instagram without spending a dollar on ads
12 lessons4 modules9h 30m durationbeginner level
About this course
This beginner course teaches a complete organic growth system for Instagram, focused on reach that compounds and on converting followers into customers without paid ads. You will optimize your profile and bio for discovery and click-through, build a Reels engine that the algorithm rewards, run Stories sequences that drive saves and DMs, research hashtags and keywords that fit your account size, and set up Instagram Shopping with product tags. By the end you can publish on a sustainable weekly cadence, read the right metrics in Insights, and run a simple experiment loop that grows reach and sales month over month.
Curriculum
Module 1: Foundations: Profile, Positioning, and the Algorithm
- How Instagram Decides Who Sees Your ContentPreview
- Choosing a Niche and a Repeatable Content Angle🔒
- Optimizing Your Bio, Name Field, and Link🔒
Module 2: The Reels Engine: Your Primary Growth Driver
- Hooks: Winning the First Three Seconds🔒
- Retention, Structure, and the Call to Action🔒
- Production Workflow, Audio, and a Sustainable Cadence🔒
Module 3: Stories, Discovery, and Search Optimization
- Stories Sequences That Drive Replies and Taps🔒
- Hashtag Research Matched to Your Account Size🔒
- Instagram SEO: Getting Found in Search🔒
Module 4: Converting Followers Into Customers and Measuring Growth
- Setting Up Instagram Shopping and Product Tags🔒
- Content That Sells Without Feeling Salesy🔒
- Reading Insights and Running Growth Experiments🔒
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