Creative & Media Business

Photography Studio Management

Make the studio pay for itself

12 lessons4 modules9h 0m durationbeginner level

Instructor: StretchLearn Faculty

About this course

Most photographers earn well behind the camera but lose money the moment they sign a lease. This course treats the studio as a business unit: you will model occupancy and rental rates, build a product-sales engine through in-person sales, configure booking and CRM software like Studio Ninja and Sprout Studio, and design a repeatable shoot-to-delivery pipeline. Every module uses real numbers, named tools, and worked examples you can apply this week.

Curriculum

Module 1: The Studio as a Business Unit3 lessons

Fixed Costs, Variable Costs, and Your Real Break-EvenPreview45m
Occupancy Rate and Capacity Planning🔒45m
Choosing and Negotiating the Space🔒45m

Module 2: Building the Rental and Product Revenue Engine3 lessons

Studio Rental as a Revenue Stream🔒45m
In-Person Sales and Physical Product Revenue🔒45m
Working With Pro Labs and Pricing Products🔒45m

Module 3: Booking Software and Client Systems3 lessons

Choosing Your Booking and CRM Platform🔒45m
Automating Inquiries, Contracts, and Payments🔒45m
Calendars, Scheduling, and Avoiding Double-Bookings🔒45m

Module 4: Workflow Efficiency and Studio Financial Health3 lessons

The Shoot-to-Delivery Workflow🔒45m
Studio KPIs and Reading Your P&L🔒45m
Marketing the Studio and Filling the Calendar🔒45m